About Jorge Lucena
When I first started personal training, I realized it wasn’t the single hour in the gym but the other 23 hours that dictate your success when it comes to building muscle, losing weight, or getting fit.
My name is Jorge Lucena. My passion for bodybuilding started at age 15. I worked out at my local gym, grew stronger, and entered my first natural bodybuilding competition at age 17—and won.
This victory marked the beginning of a competitive career. At 18, I continued winning. Later, I joined the US Marines to sharpen my discipline further. I learned valuable lessons I now share with those seeking guidance.
I’m also a full-contact athlete, bringing a complete, real-world approach to fitness. Strength, endurance, mental toughness—I offer it all. I’ve won multiple competitions and lived this journey myself.
My own transformation started from struggle. As a teenager, I battled weight and self-esteem issues until I embraced science-based, personalized fitness—and my life changed forever.
With a degree in Exercise Science and years of coaching experience, I design customized plans to help others evolve—physically and mentally. This is more than training. It’s transformation.
My approach combines science-based methods with personalized attention to help you achieve sustainable results.
But enough about me. Let’s talk about you. I’ve had the privilege of guiding hundreds of clients through life-changing transformations. I’m not just here to help you change your body, I’m here to help you change your life. My program, “The Key to Aesthetics,” is designed to give you a perfectly balanced body. It’s a blend of strength training, nutrition and endurance training – a holistic approach to sculpting the best version of you.I know you’re hungry for progress. You want your dream body, your unshakable confidence. That’s where I come in. My expertise is unmatched, and so is my passion for fitness. I’m here for you not just as a trainer, but as your partner on this incredible journey.
